A picture of an egg has become the most liked Instagram of all time, with more than 22.2 million likes as of Monday morning.
Until said egg burst on to the scene, this picture posted by Kylie Jenner last February had held the record for most-liked photo on Instagram.
Egg Gang’s account @world_record_egg first published the egg photo on Jan. 4.
“Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this,” the account wrote in its bio.
By Sunday morning, the egg photo had around 9 million likes; within 10 hours that number had doubled, breaking Jenner’s record. The egg appeared to be getting around a million likes per hour once it started going mega-viral on Sunday.
The account Egg Gang @world_record_egg has so far just posted only one pic and has 2.1 million followers at the time of this post. And all it takes to break Kylie Jenner’s record is a pic of an egg!